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Mr Snippy
Everyone's doing it.
Service
Brand, Collateral
Client
VetPost
A comedic take on a serious issue, Mr Snippy is a charity
de-sexing service aimed at reducing the number of homeless cats and dogs.
Featuring a collection of fun illustrations and images, plus the single minded proposition "Everyone's doing it", the brand is an eye catching talking point.
Everyone's Doing It
A double entendre, the premise of the campaign is that all the cats and dogs are busy "doing it" so everyone needs to get busy and join the crowd - de-sexing their animals!
The rumours are true...
Mr Snippy will be instantly recognisable in their mobile clinic trailer - coming to a town near you.
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